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Dystopian Shanghai

China’s Digital Talent Deficit

Why are there no brands from China that leverage digital channels to the fullest and do so globally? Moreso than the Internet in China being insular (e.g., Weibo…

What are the differences between SEO, SEM and PPC?

Search Engine Marketing, or SEM, is the umbrella term for any form of marketing done via search engines. Two of the branches of SEM are search engine optimization…

7 Reasons to Remove Extensions From Your URLs

Having them doesn’t provide any insight that the user needs. Your users couldn’t care less about what software you’re running behind the scenes.

What Time Traveling SEO Specialists Could Tell You

Most people in the market for SEO services are price sensitive and don’t have knowledge of the intricacies of the algorithm or its updates. Often SEO firms must…

SEO Effectiveness Quadrant

How effective is your SEO? I came up with the idea of a 2×2 cost-effectiveness quadrant while on a train from Beijing to Shanghai. Here’s an example of…

Working on Weibo Agent

I’m in Dalian, China until August 29th (and coming back later) working on Weibo Agent, a lead generation SaaS tool for Chinese social media, that got funding from…

Stuff You Wouldn’t Think New York City Is #2 In

New York City is the: 2nd most important financial center, after London 2nd most important fashion capital, after Milan 2nd largest city economy, after Tokyo. Even within the…

Curtains in Hong Kong: Where, how much, and how they look

I bought curtains in Mongkok for my living room and bedroom for HK$1,680, including rail installation.

Lime Stardom: My New Hong Kong Apartment

Lime Stardom? It’s not a new type of Jello, but the unusual yet intriguing name of my new apartment in the brand new Lime Stardom building at Tai…

My Night Bungy Jump at Macau Tower

I leapt from 233 meters – the tallest bungy jump in the world!