Category: Marketing

iMessage Spam in Hong Kong from Taiwanese Game Developer

The Half-life of iMessage Spam in Hong Kong

I’ve been getting iMessage spam lately and decided to take a closer look at one. I immediately noticed they use a goo.gl shortened URL, so looked up its…

Guardian's "Is Google's love affair with content marketing usurping SEO?"

Content Marketing Can’t Sidestep SEO

To answer Jonathan Piggins’ question in The Guardian, “Is Google’s love affair with content marketing usurping SEO?”, the answer is no. Here’s my rebuttal

Google Images sidebar is gone and how to benefit from the change

How to Increase Your Referral Traffic from the New Google Images

At the end of January 2013 Google unveiled its new Google Images interface redesign. Hongyi Li, Associate Product Manager at Google, explained, “Instead of sending you over to…

Pay-to-Tweet

AmEx Sync, Marketers, and Twitter: Who Wins and Loses with Pay-by-Tweet?

Hear me discuss the new AmEx Sync on American Public Radio’s Marketplace. American Express cardholders who sync their card to their Twitter handle can tweet with a special…