Capital One ranks number one on Google for [auto loans].

Their most linked-from domain? eBay.com

Here’s how it works:
Car owners who sell their car on eBay that use a template from AutoRevo have a section about financing (and a link to capitalone.com/autoloans) in their listing.

Capital One Auto Loans link on eBay

Capital One Auto Loans link on AutoRevo's eBay template

Dealerships that use a dealer website template from AutoRevo have the same thing.

Another link to Capital One Auto Loans

Capital One Auto Loans link on AutoRevo's dealership website template

The result is Capital One maintains the top spot for a highly competitive keyword based on the growth of a car dealership web design company. Quite clever.


Interested in SEO research on Capital One or another firm? Contact me through Digital Due Diligence.

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